A new book
about Marketing for Architects is a good resource for those wanting to start or
grow their architectural/design practice.
The anti-marketing notion for architects which prevailed in 1900s, is no longer acceptable for the new generation design practices. Architects need to be more conscious of their identities and should attempt to reach out to the opportunities available in the marketplace. This e-book written by Kiran Gandhi, an experienced designer and businessman, discusses a few of the marketing issues for small design firms.
Don’t let the excuse of not having enough capital or resources, be a hindrance to your marketing strategies. Architects are gifted with creativity. This book will let you come up with new ideas and find unique ways to get your message out to the potential clients.
There are opportunities out there for people who know how to get there.
Say Yes to your Architectural Business when you Say Yes to Management!
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